"When a company like Nike finds someone using its brand without permission, it can ask the courts to order the unauthorized goods to be destroyed. Nike has done this in the past, but its latest trademark lawsuit comes with a twist -- the products it wants to 'destroy' are NFTs, which are inscribed permanently on the Ethereum blockchain."
"The best outcome for a brand that is seeking to have NFTs destroyed may be to have them sent to a burn address, which still does not actually destroy them but renders them incapable of being transferred anymore."
Nike wants to 'destroy' unauthorized NFTs -- how will that work?
