Best cheap supermarket food and drink: the own-labels that beat the big brands - Which?

With grocery prices on the rise, swapping to cheaper supermarket own-label options can be an effective way to cut your food bill. Switching from your beloved brand favourites might seem like a wrench, but our taste tests have uncovered plenty of great-tasting supermarket own label alternatives worth trying, which we've rounded up below. Ditching the brands can add up to some surprisingly big savings, with some of our top own-label picks costing less than a third of the price of branded options. Swapping from Innocent orange juice to our recommended 'Great Value' orange juice, for example, could save you nearly £100 a year alone (based on one bottle per week).

Read more: https://www.which.co.uk/news/article/best-cheap-supermarket-food-and-drink-the-own-labels-that-beat-the-big-brands-aZyW11P2L9ul - Which?

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