Lots of interesting perspectives, including some incredibly clueless 'shiny happy world' perspective from the co-founders, but this one is interesting - who exactly is the platform actually for? With some employers wanting to look at Facebook profiles on prospective employees, this would be an interesting way to completely tank someone that doesn't even know the system exists (or simply doesn't keep up with extortion demands..)
http://motherboard.vice.com/read/peeple-is-for-employers-not-people
