#MoviePass 2.0 Wants to #Track Your Eyeballs to Make Sure You #Watch Ads

source: https://www.vice.com/en/article/akvnba/moviepass-20-wants-to-track-your-eyeballs-to-make-sure-you-watch-ads

MoviePass is relaunching as a web3-style application where users earn credits to go to the movies by watching ads. The new MoviePass will use facial recognition and eye tracking tech in your #phone to make sure that you’re actually watching those ads.

#advertisement #movie #entertainment #mobile #smartphone #web3 #internet #economy #future #news #technology #tracking

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