The only way of ecological flying.

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_That people are influenced by others is hardly a shocking result. Psychology researchers have spent decades amassing evidence about the powerful effects of social influence, while cultural evolution theory suggests we may have evolved to follow the example of those in prestigious positions because it helped us survive. Pick up any book on leadership in an airport shopping mall and it will likely trumpet the importance of leading by example.

Which raises the question: if our political and business leaders are serious about climate change, shouldn’t they be very visibly reducing their own carbon footprints to set an example to the rest of us? This is now the focus of my research._
Source: theconversation.com/climate-change-yes-your-individual-action-does-make-a-difference-115169